Metro Brokers Company News

BHGRE METRO BROKERS INTROS NEW QR CODE TECHNOLOGY

January 13, 2012

 



Scanning Better Homes and Gardens Real Estate Metro Brokers’ new QR code sign allows homebuyers to gain instant access to property details when they are outside a home for sale.

BHGRE Metro Brokers is proud to announce a new QR code marketing system specially designed to assist home buyers in their home search and help homeowners sell their homes faster. According to ScanLife, QR (Quick Response) code scans have increased by 440% in the past year, and BHGRE Metro Brokers is ensuring that their home buyers, sellers and sales associates get the most from this powerful new technology.

When you scan BHGRE Metro Brokers’ new QR code sign, it grabs your GPS location from your smartphone and brings up the property that you’re standing at! Once the program locks in on your location, it displays the home’s listing details page on metrobrokers.com with property photos and information details. It’s an easy-to-use and exciting new tool for homebuyers!

“Our QR code marketing system is one of the best in the business,” says Kevin Levent, President and CEO of BHGRE Metro Brokers. “We’ve already placed more than 500 of the QR code signs at listings across metro Atlanta and north Georgia. Our agents and their clients love the ease of use and interface of this impressive, new technology.”

In addition, BHGRE Metro Brokers sales associates don’t need to worry about assigning QR codes for each of their properties, since our proprietary technology allows a single sign (or rider) to be used at multiple locations with the exact same QR code. Just place the sign in the yard and it works.

Homebuyers like the signs because the QR codes are large enough to scan from the car and the property can be bookmarked on their smartphone for reference later. In fact, most smartphone users prefer to scan QR code signs instead of use the brochure box as a resource for property information.

QR codes can be scanned by using apps available to all smartphones. If you go to the app store on your smartphone (whether it’s an iPhone, Android, Blackberry or Windows Phone 7 smartphone), simply do a search for QR reader. There are generally multiple solutions available, but any should work.

QR readers utilize your phone’s camera to scan a QR code, similar to a bar code scanner. Just line up the QR code, and it goes to the QR code’s destination link.

The QR code signs work at homes that are for sale or rent, so don’t be surprised to see BHGRE Metro Brokers’ signs. If you see one of our QR code signs, be sure to try it out!

Founded in 1979 with just one office and a handful of sales associates, Metro Brokers is the largest Better Homes and Gardens® Real Estate franchise in the world offering a wide range of real estate services including residential and commercial sales; business brokerage; corporate relocation; foreclosures and short sales; rentals; new home sales and marketing; pre- and post-license training; and insurance, mortgage and title/closing services.

To contact BHGRE Metro Brokers, call 404.843.2500 or visit metrobrokers.com.